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Round Or Square Lipstick Tube – How to Choose The Shape

January 29,2025

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    Although at first glance it may be difficult to attain flawless full-face makeup, making them look confident can indeed be attained with some real knowledge of makeup skill in store. This blog will lead your path to how the skin will be prepped for makeup all the way through until those last strokes that leave a finish so durable for most of the day.

    1.Advantages of round lipstick tubes

    The round lipstick tube is the most common design on the market, and its classic shape is timeless. The main advantages include:

    Classic appearance: The round lipstick tube is suitable for various brand styles, whether it is high-end luxury or affordable and affordable, it is very versatile and can be easily controlled.

    Ergonomic: A round shape is better to fit the hand, it is more comfortable to use, and it is suitable for daily carrying.

    Easy to twist up: The round design is easy to rotate and open, simple to operate, and improves the user experience.

    Low production cost: Due to mature technology, mold development and production costs of round lipstick tubes are relatively low

    2.Advantages of square lipstick tubes

    Recently, square lipstick tubes have become a trend in the cosmetic industry, and the unique design has attracted the attention of many brands and consumers. The main advantages include:

    High-end texture: The angular design is more modern and suitable for high-end brands.

    Strong visual impact: The geometric shape is more recognizable on the shelf and can easily attract consumers’ attention.

    Large innovation space: The square design provides brands with more creative space, such as facet design, hollow, etc., which can better convey brand personality.

    Environmental advantages: Square lipstick tubes are usually more space-saving, easy to transport and store, and reduce carbon footprint.

    3.How to choose a lipstick tube shape for your brand?

    When choosing the shape of a lipstick tube, brands need to consider the following aspects comprehensively:

    Brand positioning: High-end brands can choose special designs to highlight texture and uniqueness; mass brands are more suitable for round designs, taking into account practicality and cost.

    Target market: Young consumers may prefer the angular design with a fashion sense, while almost mature users may prefer the classic and practical round shape.

    Product feature: If the lipstick focuses on portability, the round design is more suitable; if the high-end experience is emphasized, the square design is more attractive.

    Market trend: We need to follow industry dynamics and consumer preferences, and choose the shape design that conforms to the trend.

    4.Topfeelpack customized services and advantages

    As a professional packaging solution provider, we are committed to tailoring the most suitable lipstick tube design for the brand. Our services and advantages include:

    Diverse choices: Provide customized services for round, square, and special-shaped lipstick tubes to meet the needs of different brands.

    Innovative design support: With a professional design team, we help brands achieve all-round innovation from shape, and material to surface technology.

    High-quality: Use environmentally friendly materials and advanced technology to ensure that the product meets international standards while taking into account both beauty and practicality.

    One-stop service: From design, and mold opening to mass production, we provide full-process services to help brands quickly realize product launches.

    Cost optimization: Through large-scale production and resource integration, we provide customers with cost-effective solutions.

     

    Conclusion

    The shape design of lipstick tubes is not only a functional choice, but also a reflection of brand aesthetics and user experience. Whether it is a classic round shape or a fashionable square shape, the key is to find a design that matches the brand positioning and consumer needs. We look forward to working with you to create unique lipstick products and help your brand stand out in the fierce market competition!

     

    day so as not to mess up your makeup.

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